A.R.C. Pilates Studio
From no website to a booked-out class pipeline for a women-only reformer studio.
Sector: Health & Fitness, London
Services chips: Website Design & Development | Brand & Content Foundation | Social Media & Content | SEO
Overview
A.R.C. Pilates Studios is a women-only reformer & mat Pilates studio serving Wallington, Sutton & Croydon. A new studio with a strong community ethos, it needed a digital presence that could fill classes and match the warmth of the in-studio experience.
Challenge
No website, no booking system and no search presence in a competitive local fitness market. Every class booking depended on Instagram and word of mouth.
What we delivered
Website Design & Build
A five-page site with integrated online class booking, mobile-first and aligned to the studio's brand.
SEO Setup & Strategy
On-page SEO foundations, indexing management and a local keyword strategy targeting reformer Pilates searches across Wallington, Sutton & Croydon, with monthly performance reporting.
Social Media & Content
Content direction, branded campaign creative and captions in the studio's voice, from weekend class pushes to Mum & Me campaign flyers.
Results
+173%
enquiry form submissions, month on month
25%
click-through rate on branded searches
Top 10
for "reformer pilates sutton" & "reformer pilates wallington"